The Quarter Episode 27: The Effort Band

How much effort does it actually take to close a deal? The truth is, the further into a sales you get, the more you have to push, the more you have to lean in - otherwise your deals take forever or don't come through at all. In episode 27 of #thequarter, Rob and Ben discuss "the effort band" in sales, and how to best approach your deals to close them quickly.

#robertcornish #benfolk #effortband